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12 weeks to build a coaching business?? I doubt it šŸ¤”

By Attracting clients, Business tips, Client love No Comments

Hey Coaches! You know those programs that promise to help you build your biz in just 12 weeks or less? šŸ¤£šŸ˜‚šŸ¤£

Ask any solonpreneur how long it took them to get their business off the ground.

What do you imagine they would say?

Let’s be real, building a successful business takes a whole lot of trial and error and takes years, not just weeks.

Now, those 12-week programs may sound good in theory, but in most cases only a handful of clients actually get the results they promise, leaving many coaches feeling disappointed and without proper support past the program expiry date.

Iā€™ve myself taken those 12-week programs, and was left high and dry at the end of most of them.

After a few quick successes during the course, I wasnā€™t sure how to repeat initial success without support on new clientā€™s objections, tweaking my lead generation process, dealing with my saboteurs etcā€¦

That’s why when I was creating the Fully Booked Coach program – I knew I gotta offer at least 6-month of granular support for the same investment that those ā€˜quick turn-aroundā€™ programs do.

So that you can sign up a few clients in the first 3 months but also repeat and drill down the learnings into your muscle memory in the next 3 months.

And the best part?

I also offer a lifetime support for ALL program alumni through our regular RECONNECT sessions

(thatā€™s what one of my recent clients is referring to in this lovely WhatsApp msg).

Creating a successful business is a whole different ballgame than just landing a job – you land it and youā€™re good for years.

Even after nailing it for years now, I notice that I still freak out a little at the start of EVERY SINGLE QUARTER wondering if Iā€™ll manage again to sign up my next 10 clients.

Hence, when you decide on the right business coaching program for you – make sure it provides ample support during (opt for small groups for sure!),

and lots of TLC šŸ’– after you leave the program.

Cause youā€™ll need it.

As a boutique Business Coach, I only take on 2 new clients a month, giving me the time and focus to support each one of you in a granular way.

Iā€™m there every step of the way, whether it’s reviewing your website, LI posts, lead gen messages, or dealing with self-sabotaging thoughts.

If this sounds like the kind of support you’ve been searching for,

WhatsApp me on +44 795 1986 400 and let’s chat about how we can help you bill ā‚¬5-10k euros each month.

Iā€™ll share our requirements for participating too.

But hurry, we only have 2 spots available this Feb! So let’s do this thing! šŸ¤—

Hugs,
Your Personal Business Fairy šŸ§šā€ā™€ļø

***

If youā€™re a solopreneur reading this – it would be awesome if you could share in the comments how long it took you to start feeling relatively stable in your business?

So we can clear up the myths together šŸ™‚

4 steps to tackle Money Freakouts šŸ‘¹ as a New Coach

By Business tips, Mindset No Comments

Have you had your first MONEY FREAKOUT as a Coach yet? Get ready for more šŸ˜±… BUT Iā€™ve got ideas to help smooth those cycles after you kissed goodbye to the safety of a corporate paycheck.

I wish I could tell you that I found a way to fully avoid those ā€˜money freakoutsā€™ for good now that Iā€™m in year 8 of my coaching practice.

Hand on heart – they still happen, even though a lot less regularly andĀ a lot less scary, with a softer cushion in the bank.

I still get occasional visits from the money gremlin šŸ‘¹, so I developed ways to cope.

Some practical ideas first:

1. Think in QUARTERS not MONTHS

Think in terms of successful quarters, not successful months.

Your energy as well as you client list ebbs and flows.

Some months, youā€™d want to mostly focus on coaching, helping your clients reach their dreams.

Other months, you gotta put some energy behind finding new Humans to support.

Plan a particularly active ā€˜enrolments monthā€™ each quarter.

2. Get a comfy CUSHION

It’s more important for you than ever to have a 3-6 months’ financial cushion when running your practice.

Review your spendings and make cuts until you build up that reserve.

Live simply until you can live lavishly again.

Being on enrolment calls when you feel like you ā€˜have to’ sign up that client to cover your bills – is THE WORST!

Now, over to the mindset ideas āœØ

3. Check your MONEY MINDSET

Whatā€™s your money story that needs to unravel and be put to rest?

Book YOUR OWN coaching session when you’re feeling stressed.

It can be shocking how much we love supporting others, and how bad we can be at asking for support ourselves, no?

4. BREAKING NEWS: your coaching practice is also a BUSINESS

Most coaching schools forget to mention that what they teach is about 50% of the skills you need to succeed as a coach.

Leaving some coaches disheartened that there is no orderly queue of clients upon their graduation.

Running your coaching business and consistently bringing clients to your practice is an Art form! And is the other 50% of the skill you’ll need if you’re in it for the long-haul.

Iā€™m pretty sure I would have given up in year 2 if I havenā€™t finally put my pride to the side and handed over a chunk of cash to a more experienced coach to help me hack the business side of it.

…and if you’re also keen to learn how to smooth out those money freak-outs, I’m offering free 30-minute Coaching Profit Plan consultations to trained coaches only.

This time is 100% for you, focusing on what you need to experience more abundance in your new professional re-incarnation as a coach.

Being a new mum, I can only offer two 1:1 spots a week currently, so be sure to pick yours soon if you’re serious about significantly growing your practice this year:Ā https://lnkd.in/d2zgS2vS

*****

That’s all I’ve got on the topic for now šŸ™‚

Iā€™d love to hear from experienced coaches here – what helped you to smooth out financial cycles over the years?

Get your šŸ‘ into gear after a holiday and find clients

By Business tips, Mindset No Comments

Anyone else shocked that we’re already in the 2nd half of Janā€¦? After an ace holiday break I struggled to get my šŸ‘ into gear. Here’s what helped.

Iā€™ve enjoyed this holiday break a little too much, taking Leo to the playground for the first time and adventuring along the coast of Costa Brava with a full set of his grandparents.

It was the perfect way to recharge batteries.

But now my to-do list is longer than Santa’s and my brain feels like a bowl of mashed potatoes.

I’ve been talking to a few of my coaching peeps and it seems like many others are feeling the same way.

So I wanted to share what’s been helping me to gently land back into a work routine, maybe it can help you too:

1. PLANĀ šŸ“…

Spend a full day if you must ONLY on planning your quarter>month>week.

Stop dealing with the flood of menial tasks until you understand whatā€™s truly a priority.

2. BOOK CALLS WITH HOOMANSĀ šŸ¤

If youā€™re also a coach – you know that nothing energizes you more than having meaningful conversations with other Hoomans.

Schedule min 3 calls a week with clients, colleagues and finally set the date for your next workshop. Watch your energy SOAR!

3. DAILY MINI-HOLIDAYS šŸŒ“

What felt so nurturing about your holiday break?

Schedule that activity daily or weekly. Book out time in the same colour in your calendar as you would a client session – thatā€™s your personal ā€˜Wellness Hour’.

Honor it. šŸ’†ā€ā™€ļø

We choose to work for ourselves because we no longer want to be ā€˜survivingā€™ between holiday breaks, rather we want the LIFESTYLE that allows us to thrive in between too!

~~~~~

It’s totally normal to feel a bit out of sorts after a break, but it doesn’t have to be this way.

That’s why I’m throwing a party, and if youā€™re a professional Coach – you’re invited! šŸŽ‰

Itā€™s a free workshop called ‘GROW YOUR COACHING BUSINESS IN 2023’ that will help you lift the post-holiday brain fog and decide where to focus your energies now to attract more aligned clients this year. šŸš€

We are meeting on 19th and 26th of Jan – youā€™re welcome to attend one or both sessions, and feel free to invite a coach-friend too. Link to book: https://calendly.com/fully-booked-coach/1?month=2023-04

~~~~

Let’s create a vibrant Business Vision for your Coaching Practice

By Business tips, Mindset No Comments

Are you ready to make 2023 your BEST YEAR as a coach? Letā€™s create a vibrant vision for your coaching practice RIGHT NOW.
[while Leo is helping me to type this up šŸ˜‰ gnjksa a`;odg skuds df dfsjhdzf 34ybklerzzz dfsk zc j]

As Coaches, we know that without the right Mindset no strategies, tools or tricks can help us move forward.

So letā€™s get clear on what youā€™d love to make happen by the Holiday Season 2023.

Allow the space in your mind to focus on this just for the next 2 mins, and letā€™s begin.

READY?

Take a few deep breaths.

Firstly, imagine if you had buckets of motivation, support and also luck along your journey to make your coaching business goals come true in 2023 – how would that make you FEEL?

āœØā€¦take a moment to connect with that feeling and allow yourself to ENJOY itā€¦āœØ

Secondly, what would you love your coaching practice to LOOK like? šŸŽÆ

– How many clients do you want to work with?

– What will your week look like?

– How are you impacting your clientsā€™ lives?

– What would you love to be earning in order to feel that your training and passion for coaching are being properly valued?

– How will success and abundance in your coaching practice be affecting other areas of your life?

NOW, connect with the FEELING that this vision is creating in you (however strong or subtle), and just REST in it for a few more moments.

ā€¦

Trust yourself that this connection will work its magic in the background (showing up as synchronicities perhaps..?) while youā€™re taking concrete steps to bring that vision closer to you šŸ¦¶

On the topic of taking conscious steps – Iā€™m running a free Workshop this and next Thu where weā€™ll lock in this exciting vision for your coaching practice in 2023, and I will also be sharing tools and strategies to help you achieve it in the New Year.

I’ll answer ANY questions on launching or growing your coaching business: deciding on your niche, lead generation, social media content, acing enrolment conversations, overcoming objections – bring it on!

Come, we’ll look for the missing puzzle piece to getting your coaching practice booked out with aligned clients in 2023 šŸ§©

Book your spot for the ā€˜Boost Your Coaching Practice in 2023ā€™ workshop here and feel free to invite your coach-friend too:Ā https://lnkd.in/eMf33CxU

Also, Iā€™m curious – which Mindset tools do you use to help your clients create an inspiring vision while keeping sabotaging thoughts at bay?

What helped you (and your family) settle back into work after having a baby? šŸ‘¶

By Business tips, Client love, Mindset No Comments

When I got pregnant it suddenly dawned on me: ā€œOh šŸ’©, our world is not set up to support mama-entrepreneurs whoā€™d also like to enjoy the luxury of maternity leaveā€¦ā€

Now that our baby is almost 9 months old, I enjoy that there isnā€™t a deadline to get back to the office.

And yet, I did feel that my ā€˜time away with the babyā€™ was interrupted way too early by my fear of loosing my business if I allow myself to take a proper break.

Yet, Iā€™m here to celebrateĀ Shanta NaimiĀ (Career & Business Coach for Mamas returning to work; the Fully Booked Coach Alumni) who managed to hibernate with her precious baby Mila for 6 full months before returning to her coaching practice WITH A BANG! šŸ’„

As job offers started to roll in – she had the confidence to turn them down, creating a stable income and transforming lives through her coaching work.

In this video Shanta shares what helped her make such an elegant comeback, deal with Mamaā€™s guilt and find her rhythm with both work and family.

Take a look at the short interview clip below and the full interview is on YouTube (the link is in the comments).

What helped you (and your family) settle back into work after having a baby? šŸ‘¶

ā€œI prefer to keep a full-time job to pay my MORTGAGE so that I can keep my coaching PURE and FREEā€

By Business tips, Enrolling clients, Mindset No Comments

ā€œI prefer to keep a full-time job to pay my MORTGAGE so that I can keep my coaching PURE and FREEā€ šŸ‘ˆ I heard this from a few coaches now. Sorry, but it doesn’t make sense to me!

My first question is:

WHY NOT do something that you LOVE full-time and figure out how to be financially successful doing it too..?

I started thinking that there is a limiting belief there hiding behind those lofty statements:

that receiving money for helping others (and transforming people’s lives!)

is somehow… IMPURE…?

Imagine there is a super talented surgeon who is saving lives of his patients.

But then somehow he decides that he’d rather keep his practice “pure”. And keep the surgeries to evenings and weekends, while holding down a full-time job he dispises during the week to pay the bills.

Would that be a kind and thoughtful thing to do for his community?

And how about himself and his ownĀ well-being?

ā£ļø The more hours we can spend coaching a day –>

the betterĀ we become at it –>

the more we can help people –>

and create a positive ripple effect around the world! āœØ

And it is so essential to put your own oxygen mask on (how often do we say this to our clients?) –> MEANING financial success in your own coaching practice before you’re able to challenge your clients to do really courageous things and help them thrive.

Over the past 6 years of running my coaching practice, I learned not only how to cover the bills and monthly rent with the coaching work.

But also how to live ABUNDANTLY while helping others and doing something that I truly love.

I’ve just taken my family on a spontaneous trip to Andorra, and we’re staying in this beautiful stone house, enjoying our meals at great restaurants.

And all of this is covered by the wonderful coaching work that I GET TO DO.

Not saying this to show off, but to let you know that it’s available to you too!

And not just bill and nice holidays – my clients with older kids realise they can pay off their kid’s private schooling doing this work too!

You just need to have the courage and confidence, the right business tools and proper support to help you make this happen.

It is a JOURNEY!

I know it doesn’t happen overnight.

WhatsApp me on +44 795 1986 400 if you’re also curious about learning how to get your coaching practice Fully Booked.

As we’re now launching a small 6 people cohort of trained coaches for Jan 2023 start and I would love to talk to you before we get booked out.

What’s your view on getting well paid for doing coaching work?

It’s GREEDY?

… or GROUNDED?

Let me know in the comments šŸ˜»

I am NOT BEHIND ON THINGS, and I haven’t wasted time!

By Business tips, Mindset No Comments

As I was coming out of a full-on week of Covid, I had this realization: I am NOT BEHIND ON THINGS, and I haven’t wasted time! šŸ’”
I’m just in the right place at the right time having the experience I’m meant to have RIGHT NOW šŸ§˜ā€ā™€ļø

I have this unhelpful pattern of thinking that still pops into my mind even after years of therapy and coaching:

I always feel behind on things in my work life. Whatever success I encounter I always see that there’s someone who is waaaaay ahead of me.

And so I discount all my good work too quickly.

For 5 days I had solid 40Ā°C fever while also taking care of a sick baby. And every single day I felt gutted and dishearten by the fact that I haven’t recovered yet.

And that I had to cancel yet another meeting in my calendarā€¦

ā€œOh, just another wasted day!ā€ šŸ˜„

When my fever finally subsided, I started to think about all the wonderful things that I could be getting on with right now (that I’m ā€œbehind onā€).

And so I couldn’t just relax and enjoy the recovery.

And suddenly my mindset shifted into thisā€¦ NEW perspective:

ā€œYOU DONā€™T NEED TO DO A THING!ā€

And BOOM! Just like that, I finally saw ā€œIā€™m behindā€ as just another BS thought in my head that holds as much truth as I allow it to.

I recognized also that using just the same logic, I can sayā€¦ ā€œI’m sooooo ahead in my business!ā€

For example, this year:

āœ… I’ve transitioned to working half the time getting paid twice as much

āœ… I created a really kickass business mastery program for coaches while pregnant last year!

āœ… I launched a new cohort of coaches in my program this summer. When my baby was justā€¦ 3 MONTHS OLD!

I’m not sharing this just to brag, although it is really nice to acknowledge this! šŸ™

…but to demonstrate how SILLY our THINKING can be in comparison to the objective situation.

And also, in reality, I am NEITHER BEHIND NOR AHEAD. I’m only comparing myself to the THOUGHTS in my own head šŸ’­

THAT’S ALL!

Do you ever have this really uncomfortable feeling? That just wouldn’t let you relax and enjoy the moment that says:

ā€œYou’re behind on things!”

ā€¦especially after a setback or experiencing an illness?

What if you just drop the regrets, and knew in your heart, that the TIMING is just PERFECT, wherever you are right now.

What would you allow yourself to start today? Or allow yourself to stop doing today?

********

What are some of your WAYS to help you OVERCOME this pattern of thinking when it comes up?

What would you love to say NO to?Ā 

By Business tips, Mindset No Comments

I feel so proud this week for allowing myself some extra ā€˜breathingā€™ space!
I have:

1) CANCELLED a interview that I scheduled to record

2) allowed myself to SWITCH OFF from messages for half of the day every day

3) and even POPPED OFF a coaching call once or twice to feed my baby!

As you can tell – I have a tiny baby at home who is a WONDERFUL EXCUSE for everything in my life right now!

BUT

What I really wish for myself is that I asked for what I needed and said ā€œNOā€ to things more often – BEFORE I had the babyā€¦

Eg – if I needed that extra time in the day or in the week to recover my energy.

Iā€™d love to ask YOU:

IF you had a reeeeeally great excuse today –

What would you love to say NO to?

And of course I wanna challenge you to go ahead and DO THAT! šŸ™‚

I wish I could travel back in time and tell this to my pre-baby self.

***

So, what do you think: is it OK to cancel a meeting because your energy is a bit ā€˜offā€™ that day? Or not?

[if you think itā€™s cool to do that – how would you message it?]

The secret to taking time off while being a passionate entrepreneur isā€¦. šŸ„

By Business tips, Mindset No Comments

The secret to taking time off while being a passionate entrepreneur isā€¦. šŸ„

First of all – thanks everyone who shared the wisdom on taking a holiday while running your own business!

After reading your comments – I went straight to airbnb and booked a chalet in the mountains of Andorra.

[Irina BenfridĀ thanks for the cautionary tale that however you spin it – having a mental and physical break is essential!]

When we arrived, we realised that THERE WAS NO WIFI in our stone home.

On top of that, turns out that Andorra has obnoxious mobile data charges, soā€¦ it was a great excuse to just switch our phones right off.
[thanks,Ā Daniel Broby, PhDĀ for the top tip!]

Bliss!

I must admit, I still managed to sneak out of the house while baby and hubby were napping – and recorded a new video for my YouTube channel (hopeless!)ā€¦

But – I felt really in the flow while doing it, and was so present with ma Boyz for the rest of the day, so I think it was worth it!

[Anna WolasĀ – I tapped into your recommendation to ride the wave of inspiration]

These were the 3 most refreshing days of the year!

And on return, oddly, I found out that 3 new people signed up to the Autumn cohort of our Fully Booked Coach program.

The magic of doing less!
[thanksĀ Danielle Robins EMCCĀ for being my kickass enrolments fairy šŸ§ššŸ¼ā€ā™€ļø]

To summarise – here are the ingredients of a quality holiday for someone whoā€™s finding it hard to disconnect:

šŸš— get out of your usual space/home (we live by the sea, but even so – itā€™s hard to have a holiday when everything reminds me of my usual routine)

šŸŒ²go to nature (those positive ions!)

šŸ”‡switch off your phone (seriously! the world wonā€™t fall apart)

šŸ’« ride the wave of inspiration if it catches you (better out than in)

How was your break & what would you add to this list?

~~~~~

Andā€¦ if youā€™re a Coach reading this and ready to get your coaching practice fully booked this year (so that you canā€™t wait to get back to work after each holiday šŸ˜‰

āž”ļø then get in touch! We have 3 more spots in our Autumn cohort available. DM me for details.

Have a great ā€˜Back to Schoolā€™ month everyone šŸ«

HELP! I forgot how to “Have a Holiday”…

By Business tips, Mindset No Comments

HELP! I forgot how to “Have a Holiday”…

The danger of doing something you truly love for work – is the difficulty to switch off.

A couple of years ago I almost hit a burn-out while jumping from one coaching zoom call to the next all day, during the pandemic…

The energy of speaking to my clients gives me such a wonderful high, that I find it hard to stop working.

I was meant to have 2 weeks off in August, the 1st one is now coming to an end and I worked the whole way through it. At a slower pace but still…

Next week is my last chance to properly rest and disconnect and I already catch myself making plans for what kind of cool content I could create while ‘on a break’…

I know it’s a very ‘high quality’-type of a problem. Plus, I live by the sea and it’s a true blessing to be able to experience raw nature most working days anyway…

And yet, I think there is a mindset issue here too for me.

I’d love to hear from fellow entrepreneurs and others who love their work:

how do you manage to disconnect during a holiday?

… or… should I just keep doing what feeds my soul, since I have this extra time to focus on more creative things?

Just got my PCC! But… do you need to be ICF-accredited to run an abundant coaching practice?

By Attracting clients, Business tips No Comments

Just got my PCC! But… do you need to be ICF-accredited to run an abundant coaching practice?

I reluctantly applied for my PCC accreditation via ICF just before giving birth this yearā€¦ Hereā€™s why I decided to do it in such a tender moment.

Iā€™ve been a Career Coach for 5 years before becoming a Business Mentor for Coaches last year.

I received my ACC accreditation in year 3 of my coaching practice.

Strangely, not a single client asked me about it in previous years.

After I got it – 2 potential clients I spoke to knew what it was (out of hundreds!).

Newer coaches often ask me whether they should sort out their ACC before fully emersing themselves in building out their coaching practice.

The simple answer is NO!

You donā€™t need to be ICF accredited to be earning really well from coaching or be a great coach – so far as you got your proper 100+ hours of quality training done and practiced coaching.

Most individual clients never heard about ICFā€¦

BUT

If you want to be working with Associate Coaching companies or Organisations – then about 90% of them WILL REQUIRE that you are ICF accredited. Usually ACC level is plenty.

I worked for an Associate Coaching company for a year and with a start-up for 3 years after completing my ACC, but they never asked for itā€¦Yet if I wanted to discover more opportunities like that – most likely it would be required.

Coaches wear the ICF badges proudly and talk about the value of ā€œkeeping up professional standardsā€.

No doubt ICF is a pioneer and has done fantastic work in professionalising this new and exciting industry weā€™re part of, and observing the ethics of it.

At the same time, there are also other ways of keeping up your professional standards and ethics – eg by taking on other coaching trainings for the cost youā€™d pay to get your ICF accreditation.

After all the mentor hours, ICF fees, CCEU top-ups youā€™ll end up paying min of Ā£2500.Ā And that’s on top of approx Ā£5000 coaching training program you already paid for…

If your time or financial resources are tight, hereā€™s a quick test to decide if you need to focus on getting your ICF accreditation right now:

āœ… youā€™re looking to work with organisations/ corporates/ associate coaching companies āž”ļø DO IT!

āŒ youā€™re looking to work primarily with individual clients āž”ļø DONā€™T BOTHER (at least for now).
Focus on ‘paying yourself back’ but figuring out the business side of it.

So, why did I decide to apply for my PCC amongst all the stress of preparing to birth a baby?

I shifted my focus from Career Coaching to Business Mentoring for Coaches last year.

Since all of my clients are now Coaches themselves, guess what? THEY ALL KNOW WHAT ICF IS!

And actually care for me to be accredited and ā€˜progressing through the ranksā€™.

I made up enough hours to apply for PCC a couple of years ago, but finally it made sense to make the time and money investment to get it sorted.

What are your thoughts and experience with getting ICF-accredited?

https://www.credly.com/badges/722f76a9-d945-4c8e-8d48-89f5d004188a/linked_in?t=rh44un

Am I making the biggest mistake of my lifeā€¦?

By Business tips, Mindset No Comments

When I decided to quit my corporate job, I was under impression that working for myself will allow me to have all the time in the world for my little baby, when I have one.

In fact, it was one of the deciding factors for me to call it quits and start my own business.

It turned out quite differently.

Even though I saved up enough to finance an extended maternity leave, I realised that there is a bigger catch – my business doesnā€™t run itself yet. I felt I couldn’t leave it for too long without loosing my teamā€¦

So I wonder if I did something I may regret later.

1 month after giving birth – I jumped on my first group coaching call, while Leo was playing with his granny.

Oddly, I enjoyed being ā€˜back into actionā€™ so soon; and seeing glowing faces of my lovely clients again!

I started working a couple of hours a day, and 3 months after birth – went back to work pretty much part-time.

I started to experience guilt like never before!

Leo seems content to be looked after by three caregivers throughout the day, and yet these questions are swirling in my mind:

ā€œHow is this affecting my babyā€™s development?ā€
ā€œWhat is the impact of it on our future relationship?ā€

Iā€™m not sure if being a part-time mother to a 4-month old is a good ideaā€¦

I love my time with Leo and I also feel compelled (and excited!) to continue with my business at the same time. It gives me a lot of buzz and enjoyment too.

By now I worked through some of the feelings of guilt, as I see him enjoy playing with his favourite granny for half of the day, and dad is helping a tonne too.

After all, Iā€™m always home and ready for another feed or to comfort him when he needs it.

And yet, I keep being haunted by this thought – am I making the biggest mistake of my life by not being there with him every waking hour of the day – while he is so so small?

Parents with businesses or busy jobs, Iā€™d love to hear your thoughts and opinions to get my head straight on this topic.

šŸ™

Do you LEAN IN or SHY AWAY?

By Business tips, Enrolling clients, Mindset No Comments

Coaches, are you aware that youā€™re losing at least 50% of awesome clients simply because youā€™re SHYING AWAY from dealing with objections in enrolment calls? Itā€™s ok, I missed out on working with many potential clients too, until I learnt to LEAN INTO such discussions.

If youā€™re signing out of the Zoom meeting on the variation of –

ā€œSounds great, let me think about itā€

ā€¦then youā€™re likely to hear something like this the next day:

ā€œI reeeeally enjoyed meeting you, [insert a generous compliment]. But, itā€™s not for me right nowā€.

The reason this happens so often is:

Embarking on a coaching journey is SCARY AF!

Not only for the cost and time commitment, but because youā€™re going to work on helping them make their most DARING DREAMS come true!

You know, how they say that we are more afraid of our success than failure? [something like thatā€¦.]

So if you jump off the call without addressing her doubts, she will spend that evening in the ā€˜saboteur landā€™ – coming up with 27 reasons why this wonā€™t work for her.

BUT

What if you took the courage to LEAN INTO these uncomfortable conversations, where you got to unpack her doubts and limiting beliefs RIGHT ON THE ENROLMENT CALL?ā€¦

So that you get to EMPOWER HER to finally take the stance for her heartā€™s desires, as well as empower yourself with ever greater abundance in your coaching practice!

I know that most coaches struggle with this process so I felt inspired to schedule a round of MASTERING ENROLMENT OBJECTIONS trainings in July.

I will share with you my own ABCD process for overcoming ANY objection that flies your way. As well as the One Magic Question to ask to uncover the REAL doubts behind her uncertainty to join.

If youā€™re ready to go deep on this topic and start converting 50-70% more of your enrolment conversations – then youā€™re welcome to join one or all three of the training sessions in July (starting this Thu).

Link to sign up is in the comments šŸ‘‡

And now, Iā€™d love to hear – what is the most puzzling objection youā€™ve ever heard? Let me know in the comments.

Money Mindset

By Business tips, Enrolling clients, Mindset No Comments

Coaches, what is the N1 reason we are missing out on signing up more clients at a higher rate?
In my view, itā€™s about our Money Mindset.

Since I was 6 years old, I remember seeing my mum and dad have HUGE fights about money.

From a small personā€™s perspective, these seemed nearly life-threatening to me.

It’s no surprise that when I grew up – I avoided the topic like fire šŸ”„

Not a great place to be when youā€™re working as a Headhunter in Investment Banking…

Life challenged me with negotiating million-dollar salary packages for my candidates, so I had to face my Money Gremlins šŸ‘¹ head on!

After too much palm-sweating in such conversations, I brought up this topic with my therapist for the first time.

And WOW, just this AWARENESS of where this disempowering ā€˜money storyā€™ started was a huge breakthrough for me!

I still broke a sweat when negotiating, but now I didnā€™t hide away when the conversation got more heated.

As a Coach, I imagine this topic must have surfaced for you already in your own coaching sessions. And you must have a high degree of awareness of your Money Story.

What I find quite ā€˜funā€™ in our work – no matter how much awareness we have of something or how much rewiring work has happened – the disempowering story is never ā€˜closed, done and dustedā€™ (at least in my experience).

Instead, it loosens its grip so that you can open up to ever more Abundance over months and years.

I notice that every year I need a ā€˜top-upā€™ session on this topic – so that my nervous system can open up to yet another level of Abundance.

But wait… why am I talking about this?..

Ah!

ā€¦cause itā€™s this little Money Gremlin in the back of your mind who makes you withdraw from the conversation when the Prospect brings up the variation of ā€œSounds great, BUT I canā€™t afford it right nowā€ – during an enrolment call.

Sometimes it is truly the case, but most of the time – it is yet another limiting belief that you can help this person overcome if you choose to LEAN INTO this conversation.Ā So that they get to experience transformative results of coaching with you.

Which new EMPOWERING Money Story do you choose to write (or remind yourself of) today?Ā šŸŽ„

~~~~~~

Have you helped your clients with their Money Mindset? Which coaching tools/approaches did you use?Ā Share below for inspiration šŸ‘‡

Silly? Impulsive? ā€¦ you may wonder ā€¦

By Attracting clients, Business tips, LinkedIn No Comments

Face of a woman who signed up for yet another $5k coaching programme in the middle of the night!

Silly? Impulsive? ā€¦ you may wonder ā€¦

The first time it happened, I wondered if I got tricked – as I put the phone down after a coach managed to extract that kind of investment out of me.

And then, I started with the process, got breakthroughs, and returned the investment 3 fold in 3 months. And by now, 6 years later, it paid back so many times over that Iā€™d rather not say, as you may think Iā€™m telling porky pies.

Iā€™ve learnt that so far as you do these 2 things right, coaching is pretty much a money, happiness and fulfilment-generating machine!

[hence, my over-excitment in this image – I can tell something REALLY cool is about to happen!]

1.DUE DILIGENCE

Make sure you are handing over your hard earned cash to a legit & talented coach + you have great chemistry.

I usually follow my coaches for 1-2 years before finally signing up at midnight a year later [like last night]. I look at their content, even sometimes ask to speak with their past clients before I sign up.

I often suggest that Coaches who are considering to sign up to my Fully Booked Coach programme do the same! I even sometimes put them in touch with my kickass graduate coaches before they decide.

2.CONFIDENCE

How ready are you to invest yourself into the process?

Yes, the coach will help you prioritise and facilitate breakthroughs, but be honest about how ready you are to put in the work in-between sessions, deal with your ‘saboteurs’, and emerge on the other end – transformed!

Iā€™m sightly embarrassed to admit that with this programme I have now invested into 6 programmes at $5k or thereabout.

Butā€¦ it has paid off EVERY single time! Not just returning the investment many-fold, but making a HUGE difference to my quality of life.

Last programme I signed up to last year helped me reduce my working hours 5-fold while getting paid twice as much.

So now I make such decisions with a lot of [research &] JOY!

I learnt to TRUST myself that this is not creating a hole in our family budget, but an exciting opportunity that will move us forward.

Bottomline – I’m really excited to be working with you,Ā Shay ā˜€ļø RowbottomĀ andĀ Jonathan Palmar
I’ve been stalking you for a while…

Have you spent $5k on a coaching programme before? What inspired you to sign up? Did it deliver on the promises?

What helps you to bounce back from a setback in your coaching practice?

By Business tips, Mindset No Comments

What helps you to bounce back from a setback in your coaching practice? In my experience running a business goes in ebbs and flows and the ā€˜emotional rollercoasterā€™ of it gets easier over the years, but never really comes to a full stop.

Hearing enough NOs when offering your coaching is an integral part of hearing enough YESs that keeps your practice thriving.

It feels extra emotional to loose a potential client, since that ‘service/productā€™ you’re offering is, well… YOU!

I thought I had the grip on my emotions in recent years. I’ve started to feel almost as cool as a cucumber on enrolment calls knowing for sure that statistically I only need to speak to 3 people for 1 to sign up.

But recently I was introduced to a new challenge: a little baby-boy who brings us tonnes of Joy,… and also some sleep deprivation…

When I had a ‘bad night’, the quality of thinking goes right down the toilet.

If I have a minor setback, it serves me with a variation on this thought:

“Clearly you’re a SHIT […fill in the gap as you please, eg mother/wife/coachā€¦]!ā€

I thought to share as last week I had a sudden mini-meltdown. I signed up a new client, who changed his mind overnight.

As I spent the day ā€˜filling the gapā€™ in that sentence, two BONKERS AMMMAZING clients signed up by the evening.

I wondered if that lamenting was at all necessary.

Consciously, I know that itā€™s not necessary, but a degree of it is unavoidable.

All of this to say – you’re not alone if you woke up with a doubt in your head:

“Am I good enough for this client?”

“Will I be able to sign up new clients this month?”

“Who am I to..”

Don’t believe everything you hear in your lovely head.

Over the years, I developed a level of confidence that is deeper than this surface thinking.

Even in the midst of calling myself names, I have full certainty that this is temporary. And if things are looking down right now – the only way it can go from here is UP.

The only real way to have consistency in your practice – is to take a proper moment to process such emotions and simply take that next step the next day!

Reach out to more Humans, write a post, send an invoice.

Having gone through multiple emotional roller-coasters in my coaching business, I develop a profound level of compassion for coaches who are starting out and learning for the first time that being an awesome coach is only 50% of the job.

So I developed a programme that helps trained coaches get the business skill of it into their muscle memory called The Fully Booked Coach.

We are launching our Summer Cohort at the end of June, we now have 4 incredible coaches on board, and there is space for 2 more to apply for the programme.

Let me know if youā€™re curious and we can jump on a call to see if we may be a good fit to work together to help you iron out the ebbs and flows, and get the tools to truly enjoy the ride!

You can schedule our ā€˜Business Dateā€™ here: https://lnkd.in/dcaqF9n7

Can every talented coach run a successful coaching practice?

By Business tips, Enrolling clients, Mindset No Comments

Can every talented coach run a successful coaching practice? šŸ§ If you think about your fellow student coaches you admired for their skill in the training school – how many of them ended up building a thriving practice?

Iā€™ve always felt disheartened and puzzled that very few of them doā€¦
Unfortunately, COACHING and RUNNING A COACHING BUSINESS are two VERY different sets of skills and activities.

Hereā€™s a throwback picture to 2012 when I started working while travelling for the first time. I’ve always valued a high degree of freedom and independence in my work. And access to tropical islands too! šŸļø

Even though in this image Iā€™m still ‘working for a bossā€™ – I was always blessed with super-bright Managers who quickly figured out my personality, and let me run ‘my own thing’ inside their team.

I feel that this quality has helped me to get through the thick and thin of building a coaching practice, esp in the first two years of much uncertainty.

In my opinion, you’re likely to enjoy long-term success running your own practice if you’re at ease with:

āœ… working INDEPENDENTLY (or part of a small team)

āœ… making your own DECISIONS and having full OWNERSHIP of the project

āœ… a degree of RISK being a constant in your life

āœ… quickly shrugging off REJECTIONS and recovering swiftly from occasional epic fails

āœ… CREATIVE activities, eg coming up with new solutions when you hit a wall, as well as creating engaging content

āœ… less exciting OPERATIONAL activities required

āœ… putting in a full DAY’S WORK without anyone kicking your ass
If this sounds like you, Iā€™ve got some good news! Youā€™re likely to not only do splendidly financially in your practice but also ENJOY the process of running it!

I created a coaching-business-in-a-box programme specifically for YOU šŸ™‚ It’s called the Fully Booked Coach and we are launching our cozy Summer cohort (max 6 coaches) on the 23rd of June.

You get ALL the tools you need to set strong foundations for your practice and know exactly what to do every month to hit around Ā£5-10k CONSISTENTLY šŸŽ‰

If youā€™re curious to hear how we are supporting coaches in creating such results – let’s meet! I’m running 2 free Workshops in June called GAMELPAN for Ā£5K MONTHS where I will share our key strategies. And you’re invited!

Pick your session in June: https://calendly.com/fully-booked-coach/1?month=2023-04

BUT

if youā€™re feeling disheartened by this post and thinking that you donā€™t really enjoy the things I mentioned –> there are OTHER WAYS you can practice coaching and empower Humans without having to deal with the whole business shebang.

I can share 3 other directions you can take – just type ā€™tell me moreā€™ in the comments and Iā€™ll post it next week.
Have a great self-care-full weekend! šŸ›€šŸ»

How do you figure out your niche?

By Attracting clients, Business tips, Enrolling clients No Comments

“How do you figure out your niche?” – I hear from coaches who have struggled to attract clients consistently for over a year while branding as a Life / Transformation / Co-Active / Professional / etc / COACH. … And eventually realise that they NEED a niche (at least when starting out!) in order to be able to attract clients to their practice consistently.

If you’re still resisting this idea (like I have for the whole 1st year of poverty in my coaching practice), then take a few more months before coming back to this post. Bookmark it in the meantime šŸ˜‰

I do a lot of work helping coaches figure out their Niche in myĀ www.theFullyBooked.coachĀ Business Mastery programme. Because it is THE most fundamental thing to be able to build out a brand and a business.

How do you even write a post here, without speaking to someone in particular? It won’t stand out amongst all the noise…

Anyway, if you’re soooo done struggling without a niche, take a look at this model I designed, taking inspiration from Ikigai – to help you figure out your Zone of Genius in coaching.

Reflect on these 4 elements and find your SWEET SPOT (then drop it in the comments or DM, so I can share my feedback on its viability):

1) šŸ‘‘ POWER – an area where you have (at least a degree) of credibility and experience (eg role, sector, a stage of life).

As a skillful coach, you WON’T USE your ‘experience’ in that space in coaching sessions. But in the current (quite saturated) world of coaching, it’s hard to consistently sign up clients who are, for example, entrepreneurs, if you never ran your own business.

It’s possible! But you’re swimming against the current, competing with coaches who are also talented plus have that experience.

Even though I worked with a number of CEOs without ever being one, I found it hard to consistently attract more CEO clients.

2) šŸ’– PURPOSE – genuine passion to coach people in that space.

Yes, we can coach anyone on any topic. But let’s be honest – we feel more fulfilled and excited helping clients achieve certain results over others, and it comes through in our marketing and enrolment conversations.

3) šŸ¦øā€ā™€ļø PEOPLE

Circle of Colleagues, acquaintances, friends. You intimately understand their joys and struggles, you speak their ‘lingo’, and know the right questions to ask in coaching sessions.

Which Circle of your connections do you feel most called to help? What do they have in common?

4) šŸ’° PROFIT – choose an audience who can pay the rate that feels right for you and can sustain your practice long-term.

Sure, have a few ‘compassion spots’. So far as you have your profitable ‘core niche’ figured out.

I have a workshop coming up for Coaches GAMEPLAN FOR Ā£5K MONTHS – where we do this exercise more in-depth and I describe what to do next once you get more clarity on your niche.

All May spaces are now taken, you can book yourself in for June: https://calendly.com/fully-booked-coach/1?month=2023-04

Have fun exploring!

Long VS short Coaching Packages – what’s best?

By Business tips, Enrolling clients No Comments

Coaches, you asked me about the optimal length of a coaching package. I tried IT ALL over the past 5 years of running my coaching practice, and here’s my two cents on what I have seen works best for my clients & my practice.

Psst, last 2 spots left in my Fully Booked Coach programme where I help trained & talented coaches bring consistent income to your practices. Letā€™s get on a call to discuss your coaching business goals, book it here:

Book a free Fully Booked Strategy call

To niche, or NOT to niche as a new Coach?

By Attracting clients, Business tips, Enrolling clients No Comments

I was broke in the first year of my coaching practice and had to take on a part-time job. As a new coach, you’re competing with thousands of other talented coaches graduating every year, as well as more experienced coaches who already created a name for themselves.

So, how do you STAND OUT and build a thriving coaching practice now?

If you’ve been on the fence about ‘NICHING’ to build and grow your own coaching brand – in this video I share with you my experimentations working with a niche and without one. One of these options kept my practice POOR, another helped it SOAR!

  • Do you wanna guess which one’s which?
  • What is your experience working with a niche and without one?

Let me know in the comments. [tag a coaching friend who would appreciate learning more about this] And here’s the link to schedule a call to discuss how the Fully Booked Coach programme can help you go from poor to soar in your coaching practice too:

Book a free Fully Booked Strategy call